Why use Mirats Insights?

Mirats Insights offers a range of market research solutions specifically tailored for the consulting industry, empowering consultants to make informed decisions and provide valuable, data-driven recommendations to their clients. By leveraging Mirats Insights' expertise and resources, consultants can enhance their service offerings and gain a competitive edge.

#1

Industry-Specific Research

Mirats Insights conducts industry-specific research that provides consultants with valuable insights into market trends, competitive landscapes, and emerging opportunities. This research enables consultants to:

  • A. Identify Market Opportunities
      Mirats Insights helps consultants uncover potential growth areas and untapped markets to assist their clients in making strategic business decisions.
  • B. Assess Competitive Landscapes
      By understanding the competitive landscape, consultants can better advise their clients on how to differentiate themselves and maintain a competitive advantage.
  • C. Monitor Industry Trends
      Staying abreast of industry trends is essential for consultants to provide timely and relevant advice to their clients, allowing them to adapt to evolving market conditions.

#2

Customer and Consumer Insights

Mirats Insights delivers deep customer and consumer insights that enable consultants to better understand their clients' target audiences. These insights include:

  • A. Customer Segmentation
      Mirats Insights' customer segmentation services help consultants identify different customer groups, allowing their clients to develop tailored marketing strategies and product offerings.
  • B. Customer Satisfaction and Loyalty
      By measuring customer satisfaction and loyalty, consultants can help their clients pinpoint areas for improvement and identify strategies for increasing customer retention.
  • C. Brand Perception and Awareness
      Understanding brand perception and awareness is crucial for consultants to advise clients on brand positioning and communication strategies.



#3

Product and Service Innovation

Mirats Insights supports consultants in guiding their clients through the product and service innovation process, including:

  • A. Concept Testing
      Concept testing services allow consultants to assess the viability of new product or service ideas and gather feedback from potential customers to refine and improve offerings.
  • B. Pricing Strategies
      Mirats Insights helps consultants determine optimal pricing strategies for their clients' products or services by analyzing market data and customer preferences.
  • C. Market Forecasting
      Utilizing advanced market forecasting techniques, consultants can provide clients with valuable insights into future market developments and growth potential.

#4

Operational Efficiency and Process Improvement

Mirats Insights offers research services aimed at optimizing clients' operational efficiency and streamlining processes, such as:

  • A. Supply Chain Analysis
      Consultants can use supply chain analysis to identify bottlenecks, inefficiencies, and areas for improvement in clients' supply chain processes.
  • B. Employee Engagement and Satisfaction
      Mirats Insights assists consultants in measuring employee engagement and satisfaction, enabling clients to develop strategies for improving workplace culture and productivity.
  • C. Process Benchmarking
      By comparing clients' processes against industry best practices, consultants can provide actionable recommendations for process improvement and increased efficiency.

Mirats Insights

Mirats Quanto

Mirats Insights

Mirats Blaze

Mirats One

Mirats Insights

Mirats Quanto

Mirats Insights

Mirats Blaze

Mirats One

Mirats Insights: Resources


Mirats Insights offers a range of resources to support market research and data collection, including panel books, specialties, and quality control parameters.